{"product_id":"seda-perfect-straight-styling-cream-300-ml-silk-smoothing-for-effortless-style","title":"Seda Perfect Straight Styling Cream 300 ml – Silk Smoothing for Effortless Style","description":"\u003ch2\u003eDiscover Seda Perfect Straight Styling Cream\u003c\/h2\u003e\n\u003cp\u003eThe Perfect Straight Collection from Seda brings an exclusive formula with innovative straightening technology designed to nourish each strand while preserving natural movement. The result is hair that feels vibrant, silky, and touchable as you move through your day.\u003c\/p\u003e\n\u003ch3\u003eWhat makes it stand out\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eExclusive smoothing formula nourishes and softens hair fibers for a refined feel\u003c\/li\u003e\n  \u003cli\u003eLightweight texture helps manage frizz while maintaining flexible shine\u003c\/li\u003e\n  \u003cli\u003eDelicate floral-fruity fragrance adds a fresh scent during styling\u003c\/li\u003e\n  \u003cli\u003eCo-created with Yuko Yamashita, a world-renowned expert in straight-hair styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis styling cream glides through damp or towel-dried hair, creating a smooth canvas for your routine without weighing hair down. Expect a natural, moveable finish with a hint of perfume that lingers subtly as you style and go about your day.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with a small amount on towel-dried hair and warm it between your palms\u003c\/li\u003e\n  \u003cli\u003eDistribute evenly from mid-lengths to ends for consistent smoothness\u003c\/li\u003e\n  \u003cli\u003eStyle as desired—air-dry, blow-dry, or set with a brush\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eProduct details\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eStyling cream from Seda's Perfect Straight Collection\u003c\/li\u003e\n  \u003cli\u003eVolume: 300 ml (10.14 fl oz)\u003c\/li\u003e\n  \u003cli\u003eBrand: Seda, in partnership with Unilever\u003c\/li\u003e\n  \u003cli\u003eProduct color: White\u003c\/li\u003e\n  \u003cli\u003eCare note: Maximum washing temperature 4°C\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDesigned for those seeking smooth, vibrant hair with a light, refreshing fragrance, Seda Perfect Straight Cream offers styling versatility that moves with you rather than against you.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Seda Perfect Straight Styling Cream used for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A lightweight styling cream that smooths and nourishes strands for silky, movable hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply Seda Perfect Straight Cream?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply a small amount to towel-dried hair, distribute evenly, then style as desired.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Seda","offers":[{"title":"Default Title","offer_id":53548302467418,"sku":"B088NB1XSJ","price":21.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/7996\/3482\/files\/seda-perfect-straight-cream-bottle-pour.jpg?v=1770675643","url":"https:\/\/britishvita.co.uk\/products\/seda-perfect-straight-styling-cream-300-ml-silk-smoothing-for-effortless-style","provider":"British Vita | Premium Vitamins, Natural Supplements \u0026 Melatonin in UK","version":"1.0","type":"link"}