{"product_id":"jason-wu-beauty-wu-prime-eye-pigment-eyeshadow-base-in-deep-9-9ml","title":"Jason Wu Beauty Wu Prime Eye - Pigment Eyeshadow Base in Deep (9.9ml)","description":"\u003ch2\u003eWu Prime Eye: The full-pigment base for bold, even color\u003c\/h2\u003e\n\u003cp\u003eWu Prime Eye is a creamy, full-pigment eyeshadow base designed to create a smooth canvas for your next color story. Available in Space White, Light, Medium, and Deep, this base glides on with a soft, velvety touch and settles into a clean foundation for shadows and glitters. Net weight: 9.9ml (0.33 fl oz).\u003c\/p\u003e\n\u003cp\u003eCrafted to work beneath powder shadows, Wu Prime Eye aims to help color appear truer and more vibrant while aiming for a look that lasts from morning to evening. The formula is designed to help minimize common issues like creasing and fading, while still allowing color to be built up for intensity. The result is a makeup base that supports your eye look without compromising comfort or glide.\u003c\/p\u003e\n\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFull-pigment base that intensifies shadows and glitters for a bold start\u003c\/li\u003e\n  \u003cli\u003eShade options to tailor the base to lighting, skin tone, or mood (Space White for brightness, Deep for depth)\u003c\/li\u003e\n  \u003cli\u003eCreamy, smooth application that feels comfortable on lids\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eApply Wu Prime Eye evenly to clean eyelids before shadow or glitter. Let it set briefly for a long-lasting base, then build color as desired. Space White brightens, while Deep creates a rich foundation for deeper looks.\u003c\/p\u003e\n\n\u003ch3\u003eReal-world use cases\u003c\/h3\u003e\n\u003cp\u003eStart with Space White on a light, fresh daytime look to even skin tone and enhance luminosity. For a smokier evening effect, pair Deep as the base and layer bold shadows on top. The base also helps unify tones when combining multiple shadows or glitters.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients and care\u003c\/h3\u003e\n\u003cp\u003eFormulated with Vitamin E and Pro-Vitamin B5 to support moisture around the eye area, Wu Prime Eye combines makeup prep with a gentle, nurturing feel. The blend aims to keep makeup looking fresh while providing a dependable base for long wear.\u003c\/p\u003e\n\n\u003ch3\u003eWhy this base may fit your routine\u003c\/h3\u003e\n\u003cp\u003eIf you value a versatile canvas that can support both bright, light eyeshadows and deeper, dramatic tones, Wu Prime Eye offers a flexible foundation for a range of looks. Consider the shade that aligns with your usual lighting and preferred payoff.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSpace White can brighten and widen the appearance of the eyes\u003c\/li\u003e\n  \u003cli\u003eLight and Medium offer balanced options for everyday looks\u003c\/li\u003e\n  \u003cli\u003eDeep provides a sturdy base for bold, intense color\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Wu Prime Eye and which shades are available?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Wu Prime Eye is a full-pigment base available in Space White, Light, Medium, and Deep to prep lids for color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I apply Wu Prime Eye for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply evenly to clean lids, let it set briefly, then add eyeshadow or glitter for lasting color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Jason Wu","offers":[{"title":"Default Title","offer_id":53580153225562,"sku":"B0DPFMSH3H","price":21.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0988\/7996\/3482\/files\/jason-wu-wu-prime-eye-space-white-application.jpg?v=1773660495","url":"https:\/\/britishvita.co.uk\/products\/jason-wu-beauty-wu-prime-eye-pigment-eyeshadow-base-in-deep-9-9ml","provider":"British Vita | Premium Vitamins, Natural Supplements \u0026 Melatonin in UK","version":"1.0","type":"link"}